
What to Do During a Card Processing Outage at Your Business

Whether you run an online store or a brick-and-mortar business, you depend on non-cash revenue. Debit and credit cards have become Americans’ preferred payment method, with an estimated 69% of us using cash for “few (if any) purchases” in the last year, according to research from CapitalOne .
So what happens when you experience a card processing outage or your system goes down? You can’t accept card payments, and your customers can’t pay. It’s an unfortunate situation, but card outages happen. Here’s what you can do if your card readers go down to reduce the financial and reputational impact on your business.
You’re Down, But Not Out
Most payment card transactions happen instantly. From the customer viewpoint, it’s just seconds from the time they tap or swipe their card until they get an acceptance message. Anything longer than a few seconds can frustrate customers. And while the transaction appears fast and smooth to the buyer, a lot is going on behind the scenes during those few moment.

When credit card machines are down or there’s a credit card outage, that usually seamless process can’t happen. An outage can stem from several sources.
The merchant’s equipment could be to blame.
The Wi-Fi router might be acting up, making it difficult to connect to the internet. Refreshing your router or switching to a wired connection may clear up the issue.
The credit card processor itself is down. A Visa debit card outage may happen when Visa’s having connectivity issues, for example.
The software a business uses to process card payments may be experiencing a glitch or outage.
An outage, no matter its cause, can disrupt your business and lead to a drop in customer satisfaction.
How Does a Card Outage Affect Your Business?
Because card outages can have a tangible impact on your company, you should do what you can to make these issues as rare as possible. Some negative effects can include:
Loss of business: A credit card outage can cause an immediate loss of business. The customers who planned on paying with their debit or credit card are stuck. If you operate a physical store, some of those customers can switch to cash payments. If your sales are primarily online, your customers most likely can’t complete their purchases until the outage is resolved. You may notice a dip in sales on the day of the outage.